But if you look closely enough you can see some "ghost letters", and also that the J is actually a broken N.
True enough, gigantic horned rabbits looming over a bleak lunar landscape.
My opinion is that one of the artists with gallery space in the building cooked this up. Maybe he or she had run up a tab at the cafe.
It is a truncated version of a saying you saw on signs in small town cafes. The full version should read:
"There is no place like this place, anywhere near this place, so this must be the place".
Oh, and the mutant rabbits? If you are from the Midwest or Great Plains states you should certainly identify them right away as Jackalopes
Here is a more conventional version that has been hanging around our house for a while...