The Adventures of Lib Man

I've become so accustomed to "branding" in every aspect of my world that the first thing I thought of when I saw this line of cleaning products in the store was "Hmmm, does this suggest some Masked Do-Gooding Liberal Man?  So Liberal that he insists on doing all the household cleaning?  Including the windows?"

The logo is a bit suggestive of this, the little starburst has a rather superhero look to it. And the red color scheme reminded me of the Incredibles.  I think Mr. I did a lot of housework.

Ah, but I was just being silly.  This was encountered at the Gigantic Guy Store where only manly products are sold.  And in my personal experience any connection between political affiliation and amount of guy-housework undertaken is conjectural.

Libman was simply the name of the founder of this century old company based in the Chicago area.